Fishing Clash brings the thrill of fishing to life with a realistic multiplayer simulation that immerses players in a global fishing experience. Designed for anglers of all levels, this free game combines the realism of fishing simulators, the competitiveness of sports games, and the social aspects of fishing and hunting apps.

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The activation invites players to restore and reconnect with one of Europe’s most unique marine ecosystems - the Baltic Sea - by addressing a silent, deadly threat: ghost nets. The Baltic Sea is one of the most affected regions by ghost nets in Europe. Thousands of nets are lost or abandoned in its waters each year, continuing to trap fish, birds, and marine mammals, while also contributing to microplastic pollution.

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By integrating this urgent issue into the gameplay, Fishing Clash not only entertains but also educates players on the dangers of ghost fishing gear. The event highlights the importance of marine restoration and responsible fishing, fostering awareness through interactive challenges and storytelling.

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Fishing Clash will launch a long-term event encouraging players to remove ghost nets - lost or abandoned fishing gear that continues to trap and kill marine life. More information about ghost nets can be reached here: Impact of Ghost Gear Report by WWF